Senior Marketing

Consultant

Individually brought in over $50,000 in revenue by leveraging our association partnerships to increase clients’ brand in their particular B2B industries.
Constructed fully-tailored advertising campaigns utilizing tactics including programmatic targeting, SEM/SEO and social media marketing for clients looking for a multi-method digital approach to increase brand awareness and drive sales.
Established numerous new accounts by identifying prospective clients and guiding them through the sales pipeline, all of whom exceeded their engagement goals on their respective campaigns.
Nurtured strong client relationships by implementing a consultative sales approach and maintaining consistent communication with clients throughout their campaigns.

Editor in Chief

Managed a staff of over 40 peers and oversaw production for the bi-monthly print and online lifestyle magazine at a college with over 20,000 students. Increased overall readership by over 30%.
Facilitated all steps of production including selecting content, acting as director for subordinate editors and writers, and coordinating with local businesses for advertising and promotional means.
Took responsibility for final edits and gave approval to all written and visual contents, ensuring quality and accuracy before publishing in print and online media outlets.
Personally conducted all hiring practices, which included training for all incoming writers and editors, promoting diligent employees, and making firing decisions for underperforming staff.

Marketing Assistant

Managed all social media presence and content creation, as well as the production and analyses of detailed metrics to measure engagement of various content types.
Assisted in concept creation, logistics planning, on-site execution, and results reporting of various experiential marketing activations implemented for clients.
Manage and sync budgets with profit and loss statements for project managers.
Assisted in the production of music, action sports, culinary, lifestyle and multicultural campaigns, as well as event sponsor management and talent buying for live events.
Help to move forward client approvals and coordination of event needs such as premiums, creative, staffing, signage and financials.

Public Relations Assistant

Monitored the public image and communications of the district, its schools and students through various public relations activities including press releases, social media, internal literature, and media inquiries.
Organized a comprehensive archive of every district media mention, both online and print over a period of 10 years.
Collected and analyzed feedback from staff and community members through various surveying procedures, in order to improve the communications and practices of the district and its schools.
Drove content creation, assembly, and approval for the district’s monthly e-Newsletter.

Click here to view full Resume!

Graphic Design

Adobe Photoshop • Adobe Illustrator • Adobe InDesign

Video Editing

Final Cut Pro • Adobe Premiere

Google Marketing

Google Analytics • Google Ads Keyword Planner

Google AdSense

Content Management Systems

Wordpress • Wix • Hootsuite

Coding

C • C++

Customer Relationship Management

Microsoft Dynamics • Salesforce

Miscellaneous

Content Marketing • Paid Advertising

Experiential Marketing • Writing/Editing • Email Marketing

Soft Skills

Critical Thinking • Leadership • Public Speaking

Problem Solving

Resume

THE WORKS

REACH LLC.

Click here to see the work I did for

REACH LLC., a boutique experiential marketing agency in Nashville, TN.

MODMUZE

MAGAZINE

Click here to see the work I did as Editor-in-Chief, as well as copy-editor and writer for MODMuze Magazine.

CHILDREN'S HOSPITAL FOUNDATION

Click here to see the campaign my team and I created for the Children's Hospital Foundation.

KISS INSTITUTE OF PRACTICAL ROBOTICS

Click here to learn about the volunteer work I have done with KIPR and their Botball program.

OSU MUSEUM OF ART

Click here to see the communications plan and media kit my team and I put together for the OSU Museum of Art.

WLF/DDP

Click here to learn about the professional development I did with the Women's Leadership Forum, as well as the party planning experience I got with Desert Dream Parties.

Professional Development

Graphic Design

Code of Ethics

ethics

Graphic Design

Campus Literature

All of these designs were created to be displayed at Oklahoma State University. The series of fliers and brochures were commissioned by various entities including the Stillwater Fire Dept., Lake McMurtry, and OSU Undergraduate Admissions.

Branding

This is design collateral I created while producing cohesive branding for an independent oil and gas company, a fictional wine brand, and my own personal brand.

Stillwater Area Sports Association

These designs were commissioned by Stillwater Area Sports Association. The fliers were used to promote upcoming tournaments. I created both the design and content of the newsletter, which was then used as a template for later issues.

Snapchat Filters

These snapchat compliant designs were commissioned by various individuals to be used as temporary geofilters on the snapchat platform.

Children's Hospital Foundation

This is design collateral from the campaign my team and I created for the Children's Hospital Foundation. I acted as creative director, meaning I did all of the design and created a cohesive look for the campaign.