All of the collateral was created in service of the Campaign Book my team and I created for at the direction of the Children's Hospital Foundation. The concept of the campaign was to encourage donors to find their “Foundation Footprint” through our footstep calculator.  Through the calculator not only can they see their impact throughout the year, but discover the transparency and impact of CHF. By learning about the "Foundation Footprint", they will “Take the Extra Step” to make sure their donation counts. 

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Role

Creative Director  | Designer  | Writer

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Programs

Adobe Illustrator